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🍽️ For independent restaurants, anywhere in the US

Social media and Google reviews for restaurants

Between the line, the staff schedule and the supplier calls, nobody has time to write captions or answer every review. Crumbtrail posts for you every week, replies to every review and keeps your hours right, so the people who'd love your restaurant can actually find it. All online, wherever you are.

What restaurants deal with online

The menu online is out of date

A PDF from two menus ago, or a blurry photo on Google. People decide where to eat on their phones, and an old menu sends them somewhere else.

Reviews go unanswered

Happy guests never hear thanks, and a rough review sits there with no reply for every future guest to read.

Instagram went quiet

The last post was the holiday hours from months ago. New customers can't tell if you're still open.

Your customers become your content team

A QR code on the table or the check presenter lets guests send photos of their meal, with permission for you to repost them. Every upload comes with the customer's permission to repost, we screen it, and nothing goes live until you approve it.

Honest note: The demo is free so you see real work, made from your own photos, before you spend anything.

Post ideas for your restaurant

The kind of thing we'd plan for a typical week. You send phone photos (or your customers do), we handle the rest.

  • The dish that keeps showing up in your reviews, shot at the pass
  • A quick kitchen-prep clip before service
  • This week's special, posted the morning it starts
  • Meet the team: the line cook or server regulars ask for by name
  • A customer's photo from your QR page, credited to them

Simple, flat pricing

No website needed for the monthly plans. No contracts. Cancel anytime.

Founding client price

Social + Reviews plan

$129 / month · cancel anytime

For our first 10 paying shops, locked in as long as you stay subscribed. Then $199/month for new clients. No website needed.

  • 3–5 posts a week for Instagram, TikTok and Facebook
  • A reply to every Google review, in your voice
  • Customer photo and video uploads through your own QR code
  • Menu and hours kept in sync on Google, Yelp and your website

Growth plan, $349/month: a post every day, short videos and reels, a monthly customer-upload giveaway and a monthly report.

Post count depends on the photos and videos you, your staff or your customers send in. If not much comes in, we post a little less and fill gaps with tips, graphics and review posts.

More than one location? Each additional location is 25% off.

Want a website too? Starter is $500, Plus is $1,000 (up to 5 pages plus commission-free online ordering), custom from $1,500. The demo is free. Hosting and unlimited small updates are included with this plan.

How it works

1. Get your free demo

Tell us your shop's name. From your own photos, menu and hours, we build a website preview, a week of sample posts and replies to your real Google reviews, and email you the link.

2. Pick a plan

Like it? Choose the website, a monthly plan or both. No contracts, and the website is yours to keep.

3. Approve and relax

Each week we send your posts and review replies. You reply "OK" from your phone. About ten minutes a week.

Questions from restaurant owners

Do you work with restaurants in my area?

Yes. Crumbtrail works with independent restaurants and food businesses anywhere in the US. Everything runs online: you text or upload photos, approve posts from your phone, and add us as a manager on Google. Your QR table tents and counter cards come as print-ready files you can print at home or at any print shop.

How much does it cost?

The Social + Reviews plan is $129 a month as a founding client price for our first 10 paying shops, who keep that price for as long as they stay subscribed. After that it's $199 a month for new clients. It's month to month, no website needed, and covers 3 to 5 social posts a week, a reply to every Google review, customer photo uploads and menu and hours sync. The Growth plan is $349 a month and adds a post every day, short videos and reels, a monthly customer-upload giveaway and a monthly report. Post volume depends on the photos and videos you, your staff or your customers send in through your QR upload page. If not much comes in, we post a little less and fill gaps with tips, graphics and review posts. Have more than one location? The first is full price and each additional location is 25% off any monthly plan, and a multi-location group uses one founding spot. Websites are $500 for a one-page Starter site, $1,000 for a Plus site with up to 5 pages and commission-free online ordering (cart and pickup checkout, paid straight to your own Stripe account), or from $1,500 for a custom site. We build you a free demo before you pay anything. Any monthly plan includes hosting and unlimited small updates for a website we built. Website-only clients pick a flat care plan: Hosting only $30 a month, Hosting + Updates $100 a month (unlimited small updates), or Pro Care $200 a month (adds a monthly section redo or new page and priority in the queue). Never hourly. Small updates take 1 to 2 business days, and more difficult fixes 2 to 3.

What if I don't have many photos to send?

That's normal. How many posts go out depends on the photos and videos we get from you, your staff, or your customers through your QR upload page. If not much comes in during a week, we post a little less and fill the gaps with helpful tips, simple graphics and posts featuring your best reviews, so your page doesn't go quiet.

Can you handle specials and menu changes?

Yes. Text or email us the change and a photo if you have one. We'll write the post, and if we host your website, update the menu there and on your Google listing so everything matches.

Will you post anything without my OK?

No. You approve each week's posts, and any reply to a 1 to 3 star review comes to you first. Anything serious, like a food-safety complaint, goes straight to you.

Do I have to give you my passwords?

No. You add us as a manager on your Google Business Profile and other accounts, and you can remove us anytime.

See what your restaurant could look like online

Send us your business name. We'll build a free private demo from your own photos, menu and hours, and email you the link. No calls, no cost, no obligation.